Press Coverage of Jakob Nielsen

Jakob Nielsen told me to do it, dot-Net Magazine, March 2002

Keep the web simple, stupid, BBC, February 18, 2002

Olympics Site Not Medal-Worthy, WIRED News, February 11, 2002

Thinkers: The Top Ten Minds in Small Business, FORTUNE Small Business, December 2001

Jakob Nielsen on usability and intranets, IT Director, December 3, 2001

A discussion with Jakob Nielsen and Vincent Flanders, CIO Magazine, December 1, 2001

Two cents' worth: Site usability must guide web designers, Revolution, November 21, 2001

Cut intranet costs by factoring in usability, Computer Weekly, November 15, 2001

Jakob Nielsen on Homepage Usability, New Media Knowledge, November 13, 2001

Homepage usability (includes 3 minute video clip), Network of the World, November 9, 2001

Independence is the killer app, New Media Age, November 9, 2001

What intranet metrics should companies pay attention to?, Darwin Magazine, November 1, 2001

You'd Think They'd Learn: Bad Design Kills Web Sites, Washington Post, October 25, 2001

Web usability obstacles abound, Federal Computer Week, October 22, 2001

Jakob Nielsen on how Apple blew it, how Linux will blow it, and the Next Big Thing, The Register, Oct. 16, 2001

Jakob Nielsen and Marie Tahir on Homepage Usability, WebReference, October 11, 2001

Web is 'evil, lazy and stupid', Jakob Nielsen tells Internet Magazine Conference, Internet Magazine, October 8, 2001

Usability Guru, The Guardian, August 16, 2001

The man with the mouse is king, Credit Suisse Bulletin, July 31, 2001

The future's bright! (What will the Internet be like in 20 years?), Internet Magazine, July 2001

Tech Nation with Moira Gunn - The Art of Design (radio interview with Jakob Nielsen and Don Norman; RealAudio format), National Public Radio, July 10 2001

Use it or Lose it: Improving the Online Experience, QualityOfExperience.org, June 2001

The evangelist of online usability, Silicon Valley Business Journal, June 8, 2001

Don't slavishly imitate Amazon, Web expert says, InfoWorld, April 9, 2001

Usability guru philosophizes on Web subjects, Seattle Times, April 7, 2001

The future of Web design from one who knows it, San Jose Mercury News, March 30, 2001

WAP Usability: What's Holding it Back?, PC Magazine, March 29, 2001

If You Build It...They Will Write: A Crash Course in Romancing The Media on the Web, Channel Seven, March 27, 2001

Corporate Sites Seem to Skimp on the Facts, New York Times, March 26, 2001

The Church of Usability, CNET, March 20, 2001

Conduct Your Own Usability Test, Internet World, March 2001

Net needs more than advertising (with 29 min. streaming video interview from World Tour event in Sydney), Sydney Morning Herald, March 3, 2001

Weaving usable Web sites, Link-Up Magazine, March 2001

Regional sites need to please users, South China Morning Post, February 27, 2001 (access requires free registration)

Talking Trash, The Industry Standard, February 26, 2001

Web usability guru pitches better design in Asia, CNN, February 23, 2001

User Advocate Or Enemy Of Creativity?, VAR Business, February 20, 2001

Doing battle with demon PCs, The Age (Melbourne), February 13, 2001

When Nielsen Speaks . . ., Web Techniques, February 2000

Jakob Nielsen on e-learning, eLearningPost, February 2001

Ego and the bottom line on usability, ibizInterviews, January 2001

Expert Analyzes White House Site, WIRED, January 2001

Amazing Interface, How Sweet the Sound..., Dr. Dobb's Journal, January 2001

The Web's not so friendly for this design virtuoso, U.S. News & World Report, December 18, 2000

The Visionary, Visionair.tv, December 15, 2000 (streaming video taped at World Tour in Stockholm: interview in English and introduction in Swedish)

WAP: Miserable Failure? (8 min. streaming video), Yahoo FinanceVision, December 12, 2000

Web site may intrigue the designer, but what about audience?, Philadelphia Inquirer, December 11, 2000

BBC Click Online, BBC, December 6, 2000 (3 minute streaming video)

Online express line hard to find: Frustrated shoppers abandon carts with $15 billion in goods, USA Today, December 5, 2000

Web: survival of the simplest, ITN, London, December 1, 2000 (with 2 min. streaming video segment from the evening news covering the World Tour in London)

A Thumbs Down for Web Phones, New York Times, November 30, 2000

Test Your Design, Early and Often: Ideas.com learned plenty from discovering how its first users fared at the site, Business Week, November 30, 2000

Simple is best for websites, Financial Times, November 28, 2000

Jakob's ladder to web wealth, The Guardian (London), November 23, 2000

Diss My Web Site, Please: Jakob Nielsen believes the best design critics are users, Business Week, November 20, 2000

Web Guru: It's the User, Stupid!, WIRED News, November 15, 2000

Don't be Flashy, Keep it Simple, The Times (London), November 13, 2000

Interview: Jakob Nielsen, Interactive Week, November 9, 2000

Building a Better Web Experience, FORTUNE, October 2000

Who Says Design Should be Simple?, NewMedia, September 25, 2000

Interface Guru Warns "Do not include WAP in Your Internet Strategy", Internet.com, September 19, 2000

Website makeover: Getting amIhealthy.com into Fine Form, Business Week, September 18, 2000

Face Value: Quick bios of three technology leaders, Building Online Business, August 2000

How to Weave a More Useful Web, PC World, July 19, 2000

The Purist, On Magazine, The New World of Communication, May 2000

The best of sites, the worst of sites and Six of the best, six of the worst, Sunday Times (London), May 7, 2000

Creating The Loyal Customer, Agile Brain, May 2000

Web curmudgeon, voice of the user, Adobe.com, April 18, 2000

Not just a pretty page: Jane Dudman talks to four design gurus (report from Nielsen Norman Group seminar in London), The Guardian, April 13, 2000

A Web Usability Guru on the Secrets of Strong Content, Office.com, April 3, 2000

Is this any way to build an intranet? (sidebar at end of page), CIO Magazine, April 2000

The friendly face of the Internet, The Independent (U.K.), March 13, 2000

Jakob Nielsen's Reading List, Amazon.co.uk, March 2000

Slashdot interview, March 3, 2000

A simple vision of the Web, USA Today, February 14, 2000

Jakob Nielsen's connections, San Francisco Examiner, February 6, 2000

A Speedier Day at the Cyber Races, BusinessWeek, January 28, 2000

Author interview on Amazon.com, January 2000

We interview Dr. Jakob Nielsen, the Web's usability czar, about his new book, usability strategies, the Web's future, and why IE8 will finally get it right, WebReference.com, December 13, 1999

Keep It Simple In the Age of Overload, Editor & Publisher, December 8, 1999

It's so smart to be simple, The Guardian (U.K.), December 2, 1999

Q&A with Dr. Jakob Nielsen, Volta NetGains, October 1999

Despite buzz, Web design still 'sucks' (report from Internet World New York), USA Today, October 12, 1999

usability of personal websites (9 minutes streaming video clip), Call for Help (TV show), September 20, 1999.

Big Thinkers (TV show), September 1, 1999.

Why the Web sucks. Can't navigate? It's not your fault--honest, Seattle Weekly, August, 1999

Web Usability: Past, Present, and Future, WebWord, August 8, 1999

How to use affiliates programs, Affiliate Radio Network (series of audio interviews in RealAudio format), July 23, 1999

Many sites failures at usability, Arizona Republic, July 5, 1999

What Users Need vs. What They Want, Web Review, June 30, 1999

Think you hate banners? Then meet Jakob Nielsen, Media Life, June 22, 1999

.com Live with Leslie Walker, Washington Post, June 17, 1999

The Screen Savers (TV show): Top ten mistakes of Web design (8 minute streaming video recording of the show), June 10, 1999

A So-So Cyber Rating from Another Nielsen, BusinessWeek, May 20, 1999

Usability Guru, Clip Magazine, April 5, 1999

Build Web Sites Around Customers, Inter@ctiveWeek, March 15, 1999

Micropayments, Business2.0, March 1999 (debate between Jakob Nielsen and Yahoo VP Seth Godin)

Why Web pages suck, CNET Central (TV show), March 6, 1999

Jakob Nielsen on Dinosaurs, CIO Web Business Magazine, February 1999

Micropayments: Publishing Business Model of the Future?, Editor & Publisher, January 29, 1999

Changing shape of the Web in '99, USA Today, January 11, 1999 (also in The Detroit News as Usability is Web guru's quest)

The Death of a Thousand Clicks, WIRED News, January 11, 1999

"The Network", a Who's Who of the Internet Economy, The Industry Standard, December 1998

Useit.com reviewed in BusinessWeek (Dec. 22, 1998), USA Today (Dec. 7, 1998), and Dow Jones Business Directory (October 20, 1998)

The web is not a selling medium, The Art Bin Magazine, October 26, 1998

TechEdgeRadio talkshow, KFNX radio, October 13, 1998 (52 minutes audio file in RealAudio format)

Usability Makes The Web Click, Fast Company, October 1998

The Web in 2003: Bigger, faster, ubiquitous -- and much simpler and Online ads "doomed," expert says, Business Today, September 24, 1998

Designing a Successful Strategy for the 21st Century, Bookselling This Week, September 21, 1998

Usability Only Gets Harder From Here, WebReview, September 18, 1998

The Web's 10 Most Influential People, Ziff-Davis AnchorDesk, September 18, 1998

That Mess on Your Web Site, MIT Technology Review, September-October 1998. Sidebar Jakob Nielsen's Seven Deadly Sins of Web Design

Jakob Nielsen plans to improve usability of the Web, InfoWorld, August 26, 1998

Web Design Guru Predicts Demise of Site Banner Ads, PC World, August 1998 (also carried by CNN)

Nielsen Predicts Internet Will Be Media King, Dr. Dobb's Journal, August 1998.

Bad user interfaces aren't my bag, baby!, NetworkWorld, August 17 1998 (access to the NetworkWorld site requires customer registration)

Digital Village and the User Experience, KPFK (90.7FM), Los Angeles, August 15 1998 (sound file with radio show in Real Audio format)

Sun Web guru forms Web site useability company, SunWorld, August 1998

Partnership gives boost to technology for real people, San Jose Mercury News, August 11, 1998

Content is a Service (second half of the interview is at a separate URL), CONTENTIOUS Magazine, August 1998

A Web Crusader, Ericsson Contact Magazine, 1998

Web design pro says look to users for guidance, ComputerWorld, July 14, 1998

Making Web Sites More 'Usable' Is Former Sun Engineer's Goal, The New York Times, July 13, 1998 (access to the Times site requires customer registration)

The Web has a lot of growing up to do, TechWeek, June 29, 1998

Building a Better Interface: Test It!, Cnet's Builder.com, June 23, 1998

Does Your Site Work? Ask a Usability Guru, The Industry Standard, June 1, 1998

Web Expert Tells What Makes a Site 'Click', New York Times Syndicate, Los Angeles Daily News, May 6, 1998

Meet the Net's Top 20 Dream Teams, Editorial introducing special issue on Web designers, Internet Computing Magazine, May 1998

Sun 'guru' studies Web's future, Austin American-Statesman, April 27, 1998

Top-10 companies to work for in the information industry, Inter@ctive Week, April 20, 1998

Nielsen's Ratings (the future of the Web), Los Angeles Times, April 13, 1998 (access to the LA Times archives is limited to paying subscribers)

Live from Internet World Los Angeles, CMPnet, March 13, 1998 (audio interview: requires RealAudio)

Net guru urges designers to untangle the web, Australian Financial Review, March 13, 1998

The smartest person on the Web, Jesse Berst's AnchorDesk, March 6, 1998. Also available in a Japanese translation.

A visit to Sun's usability testing labs, SunWorld Magazine, February 11, 1998

Sun Sheds Light On Site-Building For Success, Inter@ctive Week, January 12, 1998

The Transparent Interface, how to use transparency effects instead of overlapping windows, New Media Magazine, December 15, 1997

Insider Profile, about Web design and history of same, Net Insider, December 3, 1997 (interview includes RealAudio version)

Industry trends at Comdex, RealComputing, NPR radio show hosted by John C. Dvorak, November 19, 1997

10 Steps to Better Usability, BYTE, November 1997

User interface lessons, Analysis of Sun's Web design, C|net's builder.com, October 1997

The ABCs of Web Design, PC Magazine, September 9, 1997

Reader Usability Wisdom From a Web Guru, Stop The Presses, Editor&Publisher, July 1997

Designing an Intranet is Different From Designing an External Web Site, WebMaster Magazine, February 1997

Infrastructure for intranets and interviews with intranet designers, ComputerWorld, October 1996

Amazon.com author interview (June 1996)

WebMaster Magazine interview about Web navigation (May/June 1996)

Java boosts productivity, ComputerWeek Australia March 1996

Too Much Hypertext or Too Little?, ACM SIGLINK Bulletin 1994

Additional Press Coverage